Help people discover your amazing redesigned website
You’re going to want some marketing strategies for promoting your new website. One of the best approaches is to expand your web presence. Web presence is multifaceted. It includes your website, social media avenues, the blogosphere and anything else that can be linked, clicked or searched. Don’t have the time? That’s OK, we can energize your web presence and help people discover your website. It’s a big part of what we do.
Findability and Search Engine Optimization
Your website needs to be findable. If people don’t know it exists, then it probably isn’t doing much for your business. Search engine optimization (SEO) is the first step towards getting the word out. There is no secret formula for this. Well-published content, that follows simple best-practice guidelines, is already search optimized. Because Google is the biggest player in the search game (accounting for over 75% of all searches), we carefully follow Google’s SEO recommendations.
Spreading the word with social marketing
Facebook, Twitter, Google+ and YouTube (to name a few). We don’t need to tell you how prominent these services have become. Millions of people interact with social web technologies everyday. They’re excellent avenues for spreading the word about your business and getting your name out quickly. Social media integration is one of the best, most cost-effective methods of marketing your business online. We can help you establish a social media footprint (it’s easier than you’d think).
Email Blasts keep customers informed
Almost everybody is the recipient of email marketing. Check your inbox. Some of us receive more email from our favorite brands than from people we know. The reason for this is that opt-in email marketing works. It’s a great way to stay in touch with your customers and remind them that you exist. We have email marketing experience with Constant Contact and MailChimp and can help you with email list management and campaign strategies.
Blogging: Google’s new best friend
Blogs can be a great way to share content with your customers. They give you credibility, keep your visitors interested and attract new traffic to your website. And they’re more important now than ever. Google recently announced that fresh, relevant content will help your website rank higher. Content that’s date stamped and updated regularly may give you an advantage in Google’s search results. We can help you create and maintain a blog to enhance your web presence and rank higher in search results.
Online Marketing Services Include:
- SEO – search engine optimization
- Social media integration
- Email list creation and management
- Blog creation and management
